Where your dream practice gets the strategy (and sparkle) it deserves. ✨

Whether you're navigating the twists and turns of insurance billing, building a team that actually works, or figuring out how to scale without losing your sanity, you're in the right place. This is where mental health meets magic, systems meet sustainability, and your next chapter begins. Let’s build something extraordinary because every great practice starts with a clever beginning!
Write your awesome label here.

OUR SERVICES

Coaching designed to help mental health practice owners build, grow, and streamline their businesses with clarity and confidence..
Trainings that are as fun and engaging as they are informative—because learning shouldn't be boring.
Retreats that blend rest, growth, and a little bit of magic—because you (and your practice) deserve a fairy tale getaway.
Aim high, see big, judge widely

Coaching Sessions

These one-on-one coaching sessions are designed to meet you exactly where you are in your practice journey—whether you're just starting out, stuck in the weeds of insurance billing, or scaling your team and systems. In 60 or 120 minute sessions, we’ll tackle the chaos, clarify your goals, and build a strategy that’s both practical and aligned with your values. No fluff. Only real talk, actionable steps, and maybe a little sparkle.

Continuing Education

Our continuing education offerings are built for mental health professionals who want to learn, grow, and actually enjoy the process. Think practical, engaging, and occasionally a little magical. No death-by-PowerPoint here—just education that sticks.
Aim high, see big, judge widely
Write your awesome label here.
Want to stay in the loop?

Magic in Your Inbox

Thank you!
Drop your email above and we’ll send occasional updates about new offerings, upcoming trainings, retreats, and helpful tips for running your practice. No spam. No fluff. Just the good stuff, straight to your inbox.

Those who love us 

"Working with Once Upon A Practice has been a game-changer for my group practice. Samantha is an insurance extraordinaire and knows all the ins and outs of insurance billing, from utilizing billing codes effectively, requesting rate increases, credentialing, and much, much, more. She is an amazing asset to the world of mental health insurance billing!  Thanks to her guidance, I increased our average reimbursement rate through rate increase requests and using billing add on codes effectively. My revenue is up, my systems run smoothly, and I finally feel confident navigating the insurance side of my business. I can’t recommend Once Upon A Practice highly enough!"
- Jessica, Group Practice Owner
“I needed to make a decision that affects my financial stability and I am so glad I reached out to Samantha for help. She is so knowledgeable and helped me gain the clarity I needed to grow my business.”
- Group practice owner
Created with